Have you ever heard the adage “what looks good, sells well”? The saying holds true when it comes to selling food. In a food business, the presentation of food is of utmost importance, even more so than food taste. If the food you are selling looks good, it has a positive psychological effect on people which even helps it taste good.
The best way to present the food is by keeping it fresh, and commercial display coolers are a great way to do it. These coolers not only keep the food fresh but also allow the people to look at it. We will discuss the importance of these coolers and how they impact the success of your commercial kitchen.
How Display Coolers Work?
A display cooler may sound like a refrigerator with a display, but it is much more than that. It keeps the food cold, and it has transparent glass doors and shelves to show off the food in the best way possible. These coolers have powerful cooling systems that help maintain the temperature and keep the food fresh.
The clear glass panels allow the customers to see everything inside the cooler without opening it. This transparent panel also enables the cold air to be retained inside and the food to remain fresh for longer. These coolers also come with an LED, which further adds to the presentation of the food, making it more colourful and attractive.
Types of Display Coolers
There are various commercial display coolers, each serving a unique business requirement. Some of them are mentioned as:
Floor Display Cooler
One of the most commonly used is the floor display cooler. These are usually large and stand on the floor. Such coolers are ideal for supermarkets, bakeries, and big stores since they can hold plenty of food and drinks.
Countertop Coolers
There are even countertop coolers for smaller spaces. These are smaller and sit on top of counters, so they’re good for displaying desserts, salads, or drinks in cafés and small shops. Whatever the size of your business, there is a cooler to suit.
For those looking for display coolers, there are plenty of options to sort through online across Canada. Price, size, and features—everything can be compared in one go with internet shopping. The search and purchase for these coolers depends on what you need.
Merchandising Products with Display Coolers
One of the best features of display coolers is how they contribute to the temptation of customers. The saying goes: if food looks good, people will want to buy it. Imagine entering a store and stumbling into something nice, a display full of cold sodas, fresh sandwiches, or colourful cakes. Clean glass with shining lights makes the product look fresh and mouthwatering.
A well-organized cooler can make a big difference. For example, placing drinks at eye level or keeping desserts in the middle is visible. Customers will likely pick up something when it’s easy to see and looks appetizing.
LED-lit coolers are nice because the lighting makes the colours pop, be it bright red over strawberries or golden brown baking. These colours add to the presentation and make the food look even more inviting to the eyes.
Using Coolers for Seasons
Display coolers are also great for seasonal promotions. In the summer, fill them with cold drinks, ice cream, or fruit salads to catch customers’ eyes looking for something refreshing. They’re perfect for showing off festive treats like holiday cakes, pies, or special desserts in winter.
You can keep things fresh and exciting for your customers by switching up what you have in the cooler. You can also make different products a focus point during different times of the year, which helps to increase those sales.
Where to Find Display Coolers?
If you are looking to buy a display cooler, you must start searching for local equipment stores. You can locate the local food service equipment stores by searching for “commercial display coolers for sale near me.” The local suppliers will always have showrooms where you can see the coolers up close. You can test how the doors open and check the cooling process features. You can also ask questions regarding the product.
These stores also include fast delivery benefits and better support. They are a better choice because it is easier to reach them, especially when you need to replace your display coolers. They understand the needs of businesses in the area and thus recommend the best display coolers fit for the task.
Display Coolers from Online Shopping
If your busy routine does not allow you to visit the local stores, you can always shop online. Display coolers of various varieties are easily available in the online marketplace. You can browse through hundreds of options from the comfort of your home. Searching for “display coolers for sale online in Canada” brings up hundreds of models. Most websites include pictures, descriptions, and even reviews by other customers who have purchased and used the product.
It will also be helpful in price comparison. Most online websites offer discounts and deals that help you buy the best quality cooler within your budget. Similarly, online shopping has different brands, sizes, and styles that best fit your needs and preferences.
Always be cautious while shopping online. Check the dimensions, features, and warranty of the cooler. Buy from a reputable seller with good customer reviews. You will then assure yourself that you have a working product that will last long.
Choosing the Right Cooler with FED
If you are looking for a professional opinion and cannot select the right cooler, The Foodservice Equipment Depot can help you. Being one of Calgary, Alberta’s top commercial kitchen equipment suppliers, they have the insights to solve your issues.
Contact them and tell them what kind of business you are running, the nature of the food you sell and the size of your restaurant. These factors can help the professionals select the right type of display cooler for your business.
They have many products available that you can also look at. These coolers meet Canadian standards and perform well in local businesses. So, with FED’s help, you will surely get the best cooler for your business!
